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The TRUE COST of Your Lack of Action in Network Marketing
Expensive
VERY expensive.
That is what LOA is in the network marketing arena. It can be the most costly thing you ever have seen as far as a potential future, and yet, people seem to ignore the cost of it.
Amazing.
That is what it is.
Amazing.
That people would let this occur and without a single thought or guilt about it. And when the cost of it comes due, all they due is have a pity party.
"Woe is me. I am so unlucky. Look what this MLM business has done to me."
Yeah right.
INFERNO Secret:
Network marketing will o?nly reflect back to you what you have done for it. It doesn't do anything to you. It o?nly gives back what you have put in. Nothing more, nothing less.
You have joined a Network Marketing Company, and you are excited and want to tell the world, but then -- something happens.
REALITY.
You must go out and make calls and talk to people, do presentations, follow up, ask for the order, and do three ways as well as train your new people, so you say:
"WAIT A MINUTE! Is there not another way? There HAS TO BE!"
Sure. If you want to fail.
And LOA is a direct result of reality setting in and then your fears and doubts show up, and--
WHAMMMOOOOOO!
You are now full blown into the grasps of LOA, and many people don't even know they are there. They live most of their entire lives there, and their career in MLM becomes a result of it.
LOA. The cancer in MLM and Network Marketing.
Ok.
What is this thing called LOA and why is it so expensive to you?
Lack Of Action.
One of the biggest reasons that people fail miserably in this business, and the cost of it is truly staggering if you look at it realistically.
INFERNO Secret:
The most broke and poorest distributor in MLM is the "Permanent Student" who learns all the right things and what to do and say, but never acts o?n it or engages it.
And they are the o?nes who scream the loudest that MLM is a scam and it doesn't work.
No. They are wrong.
They are o?nly scamming themselves to think that knowledge will make them successful in any enterprise, let alone Network Marketing or a Home Business.
INFERNO Secret:
Knowledge will not make you rich--ever. It is how you APPLY the knowledge EFFECTIVELY and CONSISTENTLY that creates wealth in Network Marketing and in Life.
Lack of Action is a cost that has interest attached to it. As a friend of mine says?
"If you think success is expensive, try paying the bill for failure!"
GREAT QUOTE!
Ok, we understand that LOA is something that is VERY expensive to you and your family.
But what are the true costs of it? If you really think about it, and ponder it, what will it really cost you and your family for your lack of action in MLM?
There is an exercise I have done all over the world and back, and the impact is amazing at what it does. And it really is a COLD DOSE of reality of what your LOA does cost you. And this exercise is something that is a good downline building tool and can be used in seminars and meetings.
It's called:
"The Top 10 Things I will Never have in My Life due to MY Lack of Action".
OUCH! That hurts, doesn't it? If you really think about it, it really does create a fear of loss and a big o?ne sometimes.
Fill out the items below and list the things you will not have if you do not take action in MLM:
1) ______________________________________________
2) ______________________________________________
3 _______________________________________________
4)_______________________________________________
5) ______________________________________________
6) ______________________________________________
7) ______________________________________________
8) ______________________________________________
9) ______________________________________________
10) _____________________________________________
I realize that this is what my LOA will cost me, and am aware of the future costs as well.
Signed __________________________________________
Date _____________________
And the greatest cost, is the cost to your self image, and self esteem. Not taking action will only validate and hurt how you see yourself, and feel about yourself. It will continue to paint a paralyzed picture in your mind, over and over on a subconcious level, which will impact every area of your life. And it will only help empower the fear that has stopped the action, as well as the habits that are the fruit of it.
The True Cost of LOA in MLM actually is more INTERNAL than external, but either way, inaction costs you dearly. O?ne costs you a future and destiny of Success, and the other costs you feeling good about who you are, and all the things that you could be accomplishing. Both are high costs, for a low desire to take action and Succeed.
So -- what's it gonna be bubba? (Or bubbette --smile)
May I suggest you NOT ACCEPT the Top 10 Lack in your life and TRUE COST of Lack of Action, and decide to get INTO ACTION and start creating what you want in your life as well as building that Greatness within you that has always been there and do it through MLM and Network Marketing!
Blessings...
Doug Firebaugh / PassionFire Intl (c) 2005/all rights reserved
Doug Firebaugh is one of the top MLM Network Marketing Trainers in the world. Over a million people a month read his training ezine. He spent the last 7 years traveling the world speaking and training on Success. He lives in Birmingham Michigan, and you can receive a FREE subscription to his training ezine- The MLM Success HEAT- at: http://www.passionfire.com/pf_heat_4.html and http://www.passionfire.com
It is true of all business. But that is the gospel for Network Marketing success.
Big dreams are good. They make us ambitious. They give us the big picture. But to achieve those dreams we need to take action everyday. MLM is basically a business of small actions which builds up into big business.
It is all very well to dream about reaching the Himalayas. But to get there we need to start walking. Take those steps one after the other. Every step is taking you closer to your destination. Let us look at all those small things you start with to build your power Network Marketing business.
Have a Plan. If you don't know where you are going how will you get there? That is why you need a plan. Prepare a plan of action of the direction, the how and the method of reaching there fast. Write down every step you are going to take to reach your goals. Have a separate MLM journal and put everything down. Don't be vague or leave the action and planning to your memory. Putting your plan to paper in black white helps you take better action.
Implement your action plan. Take those steps every day, small though it might be. Start putting your plan into action. MLM success is simply plan the action and action the plan.
Small Successes Create big confidence. Every little step is an achievement of your action plan. There is a satisfaction when you get results or at least you know you have worked at what you planned. Each little success will build confidence. Like a ripple it will grow bigger and bigger. As your confidence grows, you climb the ladder of success faster and faster in MLM.
Money is a byproduct. If you work for a cause, the effect will be results. Work for the love of your MLM opportunity, your product, your customers and your team. Success, money and fame will follow as a result. MLM is a business of helping everyone you come in contact with to get what they want whether it be the product or financial freedom or social support. When you love to work for the success of your team the results will be really big and permanent. If you work just for money it is one more job. The results will be there but not spectacular.
The key to MLM success? Take Action, Plan your business, implement your plan, achieve successes to gain confidence and help others to achieve their dreams as well. This is the simple and effective key to your MLM success.
R.G. Srinivasan is a Certified Trainer, Writer and Author. He also writes a regular blog on home-business resources which you may check out at http://www.home-businessresources.blogspot.com for online marketing tips, resources, business opportunities and online promotional strategies
Below are some of the tools I personally use and recommend. These tools have passed my test, which isn't easy. If you would like to recommend a tool you use daily with great results, please send a note to the editor.
You have taken ALL of the company training, listened to the tapes, recorded phone calls and live conference calls, read all the company materials and tried the products. You bought some inventory, made business cards, set up the web site that the company provided for you.
You have purchased leads, set up an e-mail campaign and told everyone you know about your awesome company, the cutting edge products and the lucrative compensation plan...you were exited, motivated, dedicated, enthusiastic, positive and committed and yet...your results are dismal.
If all of that sound familiar, I have news for you...you are one of the roughly 95% of people in MLM that have been completely wasting your time, money and infinitely more important...your life! Keep reading...there IS hope!!
I know that there are people in your company who are doing well...making tons of money...but here's the question...can you REALLY duplicate what they are doing??
What is it that the people who are on top have that you don't have? Well, there's bad news...and there's good news!
The bad news is that if you were to take a close look at the top performers in your company, you might notice a few things such as:
1. They have above average communication skills. They can walk into a room or stand in front of an audience and command attention. They just have that skill. Most people can't do that! In fact, the number one fear in North America is public speaking!
2. Maybe they are able to work 22.5 hours per day without sleeping. Some people just have the metabolism that allows them to do far more in a day than others. Most people can't do that either!
3. Maybe they had money to begin with and were able to purchase a position in the company which allowed them to maximize their income potential...most people can't do that either!
4. Maybe they are great salespeople. Maybe they don't mind getting 100 rejections in order to recruit one person, but most people can't do that either!
The point is that there are any number of things that allow some people to just outperform others and usually it's because they really do have some quality, characteristic or skill that others just don't have. This allows them to build enormous organizations only a VERY small percentage of those people actually earn them the big money, and it's normally people who happen to have the same outstanding skills.
After I studied this over many months of failing miserably in MLM...I asked myself this question; "Where the heck does that leave an average guy like me??" That brings us to the good news!
The good news is that there are people just like me; average people with average skills making a substantial living with Network Marketing, and so can you.
You don't need the "gift of gab" or tons of money to buy your position and you don't need to work 22.5 hours per day or to withstand an onslaught of rejection. So what does the average person need to make a fortune in Network Marketing?
You need only two things:
1. A System that can be duplicated by anyone
2. Education as to how to properly deploy that system
The system can be either automated or not as long as the process takes the prospect through specific steps and brings them to a point where they can decide weather or not they are interested in seeing more.
A good automated system will walk the prospect through the following steps:
1. Attention: I have found that the best way to catch attention is to reduce the flashiness of the presentation. The best attention grabbing tool is a very well written introduction abut YOU, the marketer.
2. Interest: Maintain the prospects interest by providing something with which they can relate. Claims of riches tend to alienate most qualified prospects who are not interested in the hype?they are interested in content. Your system needs to provide strong content which allows the prospect feel that they know you a little.
3. Education: The prospect should learned something new. Some actual valuable information that makes them understand that you have a legitimate business opportunity. Education regarding Network Marketing would be best because it can help you pre-qualify your prospect and eliminate that "pyramid" objection.
4. Desire: By the end of the presentation, your prospect should want more information from you. If your system gives away to much information, the prospect will have no reason to speak with you again.
This is where most people drop the ball, especially when using automated systems. Most people think that their on-line system is going to do the recruiting for them.
I have seen many times when a marketer considers the flash presentation on their company website to be their entire automated prospecting system. The problem with this is that the company website gives away the entire story and rarely leaves the prospect in a state of desire. The prospect can make a final decision without ever having to get to know the marketer. This puts the company, product, or compensation plan in the forefront of the prospect's mind, instead of the exciting potential of the Network Marketing business itself.
A strong automated prospecting system is just that?a prospecting system, not a recruiting system. We can not exclude personal relationship building from the Network Marketing equation. Which brings us to the second requirement for success in Network Marketing?training.
Training is perhaps the most neglected part of our business. Rule number one is that you should never ever lead with your company, your product or your compensation plan...the reason is very simple...NO ONE CARES!!! Here's why...
When you lead with your business, your products, your opportunity or your comp plan, you are talking about what is important to YOU, not to the prospect. They might listen to you out of courtesy or respect for you, and you might sign up a few people along the way, but your chances of building a solid business in the manner are slim because this approach is not "duplicateable" by most people.
In order for the prospecting process to be effective, you really must build a relationship with your prospect before you introduce your company. This can be done using a combination of your automated system and personal follow-up.
Network Marketing success requires that you deploy a balance of properly designed automation, and training on how to develop a personal relationship with the prospect.
If the automated system is properly designed, and the training is effective in teaching the basics, then the average person can do exceptionally well in Network Marketing.
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